Fashion Days Zurich 2011 – the Fashion Rocks showcase

by Elisa on November 14, 2011

in events,fashion,Zurich

Attending the last evening of Fashion Days Zurich was a real treat: live music and fashion combined, what could be better?

The evening started with Oakley showing its latest collection, much of it inspired by and created with in collaboration with pro snowboarder Eero Ettala. The soundtrack was provided by DJ Doobious, without a doubt one of the most talented DJs I have ever heard  at work. He did an amazing job, particularly on a remix of Paradise (you already know how much I love that song) during the video presentation. Fantastic.

The rest of the evening was more or less a blur, there was so much going on! We saw collections by Hugo Boss, Scotch & Soda/Maison Scotch and Levi’s accompanied by live musical performances, my favorite being without a doubt OhLand, with their singer really belting it out while wearing one of her signature avant-garde outfits.

But there was a point when time stood still – that was when the Julien McDonald show started. Models started walking out clad in gorgeous gowns, some lighter than air and with embroidery work so amazing that I couldn’t help but wish they’d slow down so I could really take it all in.

 

You know when you visit a museum or a gallery and you find yourself in front of a work of art so incredible that you simply stand there and stare at it, trying to grasp all the details, trying to drink in all the beauty and the  energy and the incredible creativity? That is what this collection felt like. It was simply stunning, and unfortunately photos simply don’t do it justice.

The evening closed with the White  (i.e. bridal) collection by the local designer house LBD Little Black Dress, already popular with many Swiss celebs.

All in all it was a fabulous evening of music and fashion, even more enjoyable than last year’s Closing Show of Fashion Days Zurich!

 

 

 

 

 I’d like to thank IMG (Schweiz) AG for providing press accreditation and giving me the opportunity to attend the Charles Vögele Zurich Fashion Days. 

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{ 14 comments… read them below or add one }

1 carried away November 15, 2011 at 5:47 PM

Looks like it was an amazing night. Julien McDonald dresses remind me of a Romanian designer I love, Maria Lucia Hohan. She is starting to get noticed by celebs in Hollywood and all her dresses are also fluid and light as air. You can check her website: http://www.mlh-shop.com/

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2 ingrid November 15, 2011 at 10:28 PM

Looks like you’ve been to Paris and back for a day! Zurich has come such a long way. Love your fotos and the recap of Voegele show. Ever thought of having your daughters walk down the cat walk, just for fun?!?
Baci, Ingrid

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3 Punctuation Mark November 16, 2011 at 5:40 AM

that is an amazing show!

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4 My Inner Chick November 16, 2011 at 3:33 PM

~~~~ Oooooh, My,
I’d love some of those dresses. Lovely. WOW. Xx

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5 Vasu November 16, 2011 at 5:10 PM
6 Couture Carrie November 16, 2011 at 5:32 PM

Gorgeous gowns ~ wow!

xoxox,
CC

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7 Noe @ ADELLA AVENUE November 16, 2011 at 7:34 PM

So fun! Love lots of these looks. Looks like it was an amazing time!

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8 Elle sees November 16, 2011 at 8:25 PM

So lucky! I love oh land!

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9 Meghan @ Wishful Thinking November 16, 2011 at 10:17 PM

*sigh* Can we swap lives for a couple of days? This looked like such an amazing event!

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10 Jeanne November 17, 2011 at 12:00 PM

It looks FABULOUS!!! Oh, I just bet you were all aglow watching this show!!! So up close and personal! I love it!!

Thanks for popping over! Hope all is well in your world!!
Hugs to you!!

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11 Cafe Fashionista November 17, 2011 at 2:34 PM

I absolutely LOVE OhLand! Her outfit here is incredible! :)

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12 Véronique Gray November 18, 2011 at 8:55 AM

I was there and must say I had a fabulous time. The best for me was the Oakley collection and Julien MacDonald.
What an evening!

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13 Krystal/Village November 18, 2011 at 9:32 AM

love it!! what was in the swag bags this year!?

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14 Cheryl November 22, 2011 at 10:32 AM

I have always loved the shade of violet… Look at the model’s stiletto, so nice on her feet. I love It!

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